New Product Showcase/
Buyer Innovation Alert

Expose Your New Products to Buyers and
News Media using the New Product Showcase

Cost: $250 per single item displayed
View detailed instructions & information before you enter
Entry deadline is February 23, 2009

To begin, type your company name below:

Can't find your company? Click here to email IHA staff.


Located inside the limited-access Buyers Clubs, the showcase of new products is seen by a captive audience of buyers—and not your competitors.

23,000 Buyers
Eighty percent of buyers surveyed said they planned to visit the showcases.

175 Million Consumers
As many as 42% of the companies participating in the New Product Showcases have
been featured in print and TV coverage of the Show.

New Product Showcase Entries Include:

Your product displayed in the Showcase:
Products are featured according to category in one of the three Show halls.

Pre-Show Buyer Alert:
Buyers are informed of your product before the Show via email.

Buyer Leads:
Buyers are able to scan products in each of the showcases.

Year-Round Exposure:
Your products will be featured throughout the year at www.housewares.org

For more information:
, IHA Marketing & Recruiting Coordinator, 847-692-0135.

Note: IHA reserves the right to assess and approve entries based on criteria and space